Release date: 2006-12-20
Disease management - a new direction for medical device development "For the medical device industry, from 10 years ago to the present, it is reasonable to emphasize the development of equipment. However, after 10 years, we will probably stop talking about medical devices. I am increasingly thinking that we need to look at and manage the state of different diseases more comprehensively..." Bill Hawkins, global president and chief operating officer of Medtronic, who visited China recently, talked about the development trend of the medical device industry. Said to reporters.
According to Hawkins, “disease management†is a new direction for the future development of the medical device industry. It is no longer an old concept that was not well known in the medical insurance industry a few years ago. He said that five years ago, everyone was talking about disease state management, but most people talked about it from the perspective of health care management. The so-called "disease management" is a comprehensive and systematic vision, and uses a variety of technical integration methods to manage the state of different diseases, providing patients and medical staff with a complete treatment plan. Especially with the continuous application of information technology and biopharmaceutical technology in the field of medical devices, "disease management" is not only possible but also necessary. At present, both the pharmaceutical company and the medical device industry are moving closer to each other, and the boundaries between them are becoming more and more vague. They believe that they are not only limited to the products and technologies of the industry, but are committed to managing certain disease states. s company.
He further explained that “disease management†for the medical device industry, on the one hand, it is not just to develop a single medical device, but to provide the ultimate and best medical solutions for the public for certain diseases (such as instruments and The combination of drugs and treatments). On the other hand, it makes medical devices more intelligent, and better understands and controls the progress and effects of treatment by integrating various disease information such as diagnosis. He said: "I believe that this is the direction that companies like Medtronic are exploring."
Hawkins said that at present, Medtronic has strong capabilities in using new technologies to treat diabetes, heart failure, motor disorders and vascular regeneration, and a deep understanding of the disease state allows them to study different technical combinations and their best treatments. effect. For example, in the treatment of heart failure, whether in cardiac synchronization therapy, cell transplantation therapy, or minimally invasive vascular repair in the field of blood vessels, all these tools will eventually be integrated into a single doctor for managing heart failure. Provide the best solution.
Hawkins has a special liking for his company's technical products, and further elaborates on remote treatment management. He pointed out that with modern information transmission technology, patients in remote areas can communicate with doctors in places that doctors cannot reach, allowing doctors to develop treatment plans for their diseases. Specifically, CareLink is the first Internet-based diagnostic system in the medical device industry, where patients can download data from their implanted defibrillators and send them to a secure server. The doctor can get the patient's information. At the same time, the CareLink network-based program controller also supports the company's implanted cardiac devices, which allows doctors to remotely provide real-time consultation services to patients.
When talking about how to implement a solution for disease management, Hawkins said that disease state management faces three major challenges: first, it needs to raise awareness, and doctors need to understand and recognize this medical concept. At present, many doctors Nothing to know about this; second, to provide funding and resources for the development of related new technologies; third, to train and educate doctors to use these treatments correctly.
“Disease Management†is the most frequently used word used by Mr. Hawkins in interviews. He said that this is also the mission of Medtronic, one of the “Fortune 500†– to continuously provide valuable medical care to patients. Measures. Medtronic is known as "Microsoft in the medical device industry." In fact, its new concept of "disease management" is leading the development of the global medical device industry.
—— Information from: Meditech Medical Network
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